In today’s data-driven world, you’d think businesses would scrutinize every piece of information before making decisions. But in reality? Once new data is released, many advertisers and their agencies consider the matter settled—regardless of what the data says. The result? The true value of data is often lost before it can even make an impact. The data loses its relevance.
This is especially true in the world of TV and streaming ratings. By the time last month’s numbers roll in, they’re already old news. Who cares about yesterday’s audience when today’s marketing decisions require real-time insights?
At OLOQIQI, we’re revolutionizing how TV and streaming audiences are measured. Until now, we’ve been delivering audience numbers worldwide within just 48 hours after an event. But we’re taking it one step further: Predictive Audiences.
We can calculate audience estimates for tomorrow's broadcasts—providing projections of viewership. No more relying on outdated reports.
Of course, these numbers can shift due to unexpected events. But let’s be honest—that’s rare. What really matters is that for the first time, TV and streaming have a predictive model as powerful as digital media.
PR values, advertising impact, and audience reach can now be assessed live—across multiple media platforms.
OLOQIQI is closing the biggest gap in traditional TV measurement: instant access to key performance indicators. What do you think? Let’s talk. [email protected]
This is especially true in the world of TV and streaming ratings. By the time last month’s numbers roll in, they’re already old news. Who cares about yesterday’s audience when today’s marketing decisions require real-time insights?
At OLOQIQI, we’re revolutionizing how TV and streaming audiences are measured. Until now, we’ve been delivering audience numbers worldwide within just 48 hours after an event. But we’re taking it one step further: Predictive Audiences.
We can calculate audience estimates for tomorrow's broadcasts—providing projections of viewership. No more relying on outdated reports.
Of course, these numbers can shift due to unexpected events. But let’s be honest—that’s rare. What really matters is that for the first time, TV and streaming have a predictive model as powerful as digital media.
PR values, advertising impact, and audience reach can now be assessed live—across multiple media platforms.
OLOQIQI is closing the biggest gap in traditional TV measurement: instant access to key performance indicators. What do you think? Let’s talk. [email protected]